Winning new business – two leading experts share their secrets
Winning new business is usually the biggest challenge faced by small agencies. So we asked two experts in the field – both of them KTC members – to share their wisdom.
Lucy Snell is the founder of Cherry, a kitchen table agency that helps other agencies to win new clients. Chris Bantock grew and sold a digital marketing agency and now runs the marketing consultancy Be-Digital and the networking group Agency Local.
Lucy gives us the dos and don’ts of prospecting for new clients, while Chris describes how to nurture your existing contacts.
The session is full of practical advice that even the most business-phobic of us can put in to action. So, stop what you’re doing for an hour and give it a watch.